Atomic Exteriors
Atomic Exteriors, a trusted exterior remodeling company, partnered with Tinge Creative to elevate their brand with an updated visual identity that feels both professional and approachable—positioning them for the next phase of growth in a competitive market.
The project began with a brand refresh that evolved their existing mark, retaining familiar elements while introducing new fonts and a more fitting color palette to enhance the brand’s overall professionalism and visual cohesion.
The original logo featured a one-dimensional house icon paired with an understated font. Bright, playful colors and loosely placed dots felt disconnected from the brand’s tone. The refreshed logo includes several key features:
- A bold, angular typeface that reflects the structure of roofs, siding, and windows
- Rounded “o”s that subtly echo the atomic dots in the brand mark
- A dimensional house icon to give the logo more visual depth
- Three connected dots representing Atomic’s core services—roofing, siding, and windows—as well as symbolizing atoms, tying directly back to the brand name
Once the new identity was finalized, we extended the new look across key marketing materials, including:
- A promotional postcard designed to attract new leads
- Branded business cards to support in-person networking
- A custom yard sign to boost local visibility
The Result:
Atomic Exteriors walked away with a revitalized brand—strong, scalable, and refined—plus ready-to-use collateral that reflects their identity and speaks directly to their audience.
Services
- Branding
- Creative
